Everything You Need to Know About Our Wholesale Service

How do we get your cakes from our bakery to your cafe or restaurant? Find out everything you need to know right here, including what packaging we use and how we keep your bakes fresher for longer and lock in our deliciously sweet flavours. You can also find tips for displaying your bakes to make them sell as quickly as you can say “Cakehead”, as well as a bank of FAQs.

Create A Wholesale Account

Explore Our Wholesale Bakery Products

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Delivered With Care From Our Bakery to Your Business

We make it super easy to get cake delivered to your business. Order your cakes before midday and we’ll get them to you the very next day. Just select the date you would like your order to arrive at the checkout. The best bit? Spend over £150 and delivery is free!

Don’t forget, you can try before you buy with our delicious sample box—rated highly by culinary teams across the UK!

When will my order arrive?

Sunday Monday Tuesday Wednesday Thursday Friday Saturday
Sorry! We don’t deliver on these days but you can still order up to midday Monday for next day delivery Order before midday for next day delivery! Saturday delivery is £10
Tuesday Wednesday Thursday Friday
Order before midday for next day delivery!
Saturday delivery is £10

Our minimum order for delivery is £75 and delivery costs £6.50. If you spend over £150, delivery is free. The courier DPD will give you a delivery slot on the day of delivery.

Care & Display

From ideal temperatures to how to display and embrace upselling opportunities, we love sharing our tips with our customers—sharing is caring, right?

Freezer-Friendly Cakes & Shelf-Life

Pop your cakes straight in the freezer. Freezing your cakes will help prolong their shelf life and lock in those irresistible Cakehead flavours, ready to be released when they are served.

Once defrosted, our sponge-style cakes have a 2-3 day shelf life, and our traybakes have 4 days. They’ve even been pre-sliced to save you time and make it easy to defrost only what you need and limit waste.

If you have any cakes left over after a day on display, we recommend covering them and storing them in a cool, dry place overnight before displaying again the next day.

Tips For Storing Cakes
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Make the Most of Your Display

Our cakes make any counter or cabinet look irresistible, but here are a few tips that will make them even more difficult to resist.

  • Our cakes are happiest kept at room temperature under a cake dome or in a cabinet (they look fantastic in either!).
  • Use different serving plates such as wooden boards, slate, cake stands and ceramic plates for visual interest.
  • If you are stacking slices, use a little parchment paper between them to prevent sticking.
  • You could also use lighting to draw attention to your display.
  • Showcase various colours, shapes, and sizes, not only looks great but also spoil customers for choice.
  • Don’t forget to order your non-branded display cards!
Get More Display Tips
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Prevent Cross-Contamination!

Remember to keep different cakes from touching to prevent potential allergy contamination. Keep our gluten-free and vegan products separate from all your other cakes and use separate utensils to prevent cross-contamination.

Get Creative With These Upselling Ideas

Great cake always has creativity as a key ingredient, so feel free to add a good dollop of yours!

Why not upsell a slice of banana loaf by toasting it and serving it with a little butter or honey on top with freshly sliced banana?

Our chocolate brownies are also incredible when warmed up and served with a generous scoop of vanilla ice cream, while our Victoria sponge makes a classic afternoon tea treat with fresh strawberries and extra cream.

For more inspiration, check out our Cakehead Wholesale Instagram account! We regularly share pairing ideas and serving tips to help you make the most of your bakes.

Get More Upsell Ideas
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Need help with something?

Our FAQ’s page is packed with information about our delivery times, cake care and making your counter displays look top notch.

See our FAQ’s

Wholesale Bakery Customer Reviews

Star Rating

The service is simply impeccable!

We absolutely love the Cakehead range of cakes. We always have on offer a whole selection of the amazing Cakehead brownies, cakes and bakewell in our cafe. The cakes are full of incredible depth of flavour.

Helen Gordon

Artisan Deli Market

Star Rating

Thanks for your support - Keep going!

It was such a relief to find a company that produce good quality traybakes at a reasonable price. The quality of ingredients is obvious when you taste Cakehead cakes so please do not change!

Nicola Reece

Farmers Fayre

Star Rating

Fast delivery and beautifully packaged!

The superb quality and vast range of products means that we can offer something to suit all of our customers tastes and dietary requirements. As as result, our cake counter has become one of the most popular areas of the shop!

Daniel Crouch

Stoughton Grange Farm Shop

Star Rating

A brilliant range of cakes!

Cakehead have provided Otters with a brilliant range of cakes that have allowed us to offer an increased range of sweet options, without putting extra pressure on an already busy kitchen. Customer feedback had been fantastic from day one.

Otters

Fine Foods

Star Rating

The service is simply impeccable!

We absolutely love the Cakehead range of cakes. We always have on offer a whole selection of the amazing Cakehead brownies, cakes and bakewell in our cafe. The cakes are full of incredible depth of flavour.

Helen Gordon

Artisan Deli Market

Star Rating

Thanks for your support - Keep going!

It was such a relief to find a company that produce good quality traybakes at a reasonable price. The quality of ingredients is obvious when you taste Cakehead cakes so please do not change!

Nicola Reece

Farmers Fayre

Star Rating

Fast delivery and beautifully packaged!

The superb quality and vast range of products means that we can offer something to suit all of our customers tastes and dietary requirements. As as result, our cake counter has become one of the most popular areas of the shop!

Daniel Crouch

Stoughton Grange Farm Shop

Star Rating

A brilliant range of cakes!

Cakehead have provided Otters with a brilliant range of cakes that have allowed us to offer an increased range of sweet options, without putting extra pressure on an already busy kitchen. Customer feedback had been fantastic from day one.

Otters

Fine Foods

Star Rating

The service is simply impeccable!

We absolutely love the Cakehead range of cakes. We always have on offer a whole selection of the amazing Cakehead brownies, cakes and bakewell in our cafe. The cakes are full of incredible depth of flavour.

Helen Gordon

Artisan Deli Market

Star Rating

Thanks for your support - Keep going!

It was such a relief to find a company that produce good quality traybakes at a reasonable price. The quality of ingredients is obvious when you taste Cakehead cakes so please do not change!

Nicola Reece

Farmers Fayre

Why Choose Us As Your Wholesale Bakery?

Baked with love in Rutland since 2004, we’ve been on a delicious mission to perfect our wholesale bakery service! Cakehead is the name on everyone’s lips, featured in The Sunday Times, The Guardian and BBC Good Food. Plus, we’ve got glowing reviews from happy cafe owners across the UK. Every slice is hand-finished and expertly pre-sliced, meaning less fuss for your team and more time to focus on serving and selling our amazing bakes!

Just some of the benefits we have to offer include free delivery on orders over £150, freezer-friendly bakes, next-day delivery and plenty of tasty options for customers following a vegan or gluten-free diet.

View Our Wholesale Bakes

Fully Recyclable Cardboard Packaging

Our cardboard packaging is from a local supplier who works super hard to ensure they only use FSC-sourced board, which reduces CO2, water usage and keeps all waste during the manufacturing process to a minimum.

As a result, our packaging is fully recyclable and the inks we use for our (sometimes) witty messages are all vegetable-based.

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Thermal Insulated Wrapping

You might have seen us talk about our Woolcool packaging elsewhere, but here’s the serious information about it.

This high-performance, thermal-insulated packaging is designed specifically for direct deliveries of chilled and frozen foods. It has also been rigorously tested and proven to keep produce within the temperature ranges required by the Food Standards Agency.

We even use 100% plant fibre liners with all our vegan products, which are made out of reusable, recyclable and biodegradable Cemp.

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Reducing Carbon Emissions One Cake Delivery at a Time

Some people count calories, others count their carbon emissions. We use DPD for our deliveries because they are committed to reducing their carbon footprint by measuring their greenhouse gas emissions and reviewing key performance indicators on how that is affecting the environment.

If that sounds complicated, it comes down to this: DPD do everything they can to not negatively impact our planet, so that’s why we like (and use) DPD. They are also building the largest all-electric delivery fleet in the UK!

delivery good for planet

FAQs

Our delicious cakes and traybakes have a 10-day shelf life wrapped on arrival, and then once opened, the shelf life of our products ranges from 3 to 5 days. Please refer to each product page for this information. You’ll find all the ‘Best Before’ and allergen information on each individual box. We recommend freezing our cakes on arrival, which gives them a 12-month shelf life—great for minimising waste and maximising profits!

Our boxes are made in our bakery, which is based in Oakham, Rutland — the smallest county in the UK. We use fresh, free-range eggs, and we even squeeze our lemons from fresh by hand.

You can freeze our product to preserve freshness, but this should be done straight away once your box arrives on the day of delivery. All of our products are pre-sliced, so you display the number of slices you need rather than risking waste.

We deliver all over mainland UK, but do not currently deliver overseas.

No, sorry! We are primarily an online shop and we do not have the facilities or space for collections currently, but we offer free next-day delivery if you order before midday.

We freeze our cakes to lock the freshness and taste in, and we conveniently pre-slice them. Freezing them also helps preserve the cake in transit to prevent damage as they make their way to you.

Yes, you can select the date that best suits you at checkout. A calendar will appear, and from this you can select the date that is most suitable.

We work with coffee shops, garden centres, restaurants, and a wide range of food service businesses looking for quality, reliability and eye-catching bakes.

Definitely. We have a dedicated range of gluten-free and vegan bakes, including Great Taste Award winners, perfect for catering to all customers.

Blogs Written by the Cake Experts

Get the scoop on how to choose a wholesale cake supplier and how wholesale bakeries work over on our blog—written by our cake connoisseurs.

Bake Your Own Cakes or Order In: Which is Best for Your Cafe?

To bake or not to bake? If you’re wondering whether to bake your own cafe cakes or order from a supplier, this article may just help you decide. Find out how the right wholesale supplier can support your cafe business goals with scrumptious cake and a smooth-as-buttercream ordering service.

How to Choose a Wholesale Cake Supplier

When choosing where to buy wholesale cakes, you’ll want to know that your supplier caters to your needs, whether that’s reliable delivery, farm-fresh sustainable ingredients, variety of bakes or all three. Read the guide to discover our top tips on choosing a wholesale cake supplier and establish a smooth-as-buttercream partnership.

Bake Your Own Cakes or Order In: Which is Best for Your Cafe?

To bake or not to bake? If you’re wondering whether to bake your own cafe cakes or order from a supplier, this article may just help you decide. Find out how the right wholesale supplier can support your cafe business goals with scrumptious cake and a smooth-as-buttercream ordering service.

How to Choose a Wholesale Cake Supplier

When choosing where to buy wholesale cakes, you’ll want to know that your supplier caters to your needs, whether that’s reliable delivery, farm-fresh sustainable ingredients, variety of bakes or all three. Read the guide to discover our top tips on choosing a wholesale cake supplier and establish a smooth-as-buttercream partnership.

Bake Your Own Cakes or Order In: Which is Best for Your Cafe?

To bake or not to bake? If you’re wondering whether to bake your own cafe cakes or order from a supplier, this article may just help you decide. Find out how the right wholesale supplier can support your cafe business goals with scrumptious cake and a smooth-as-buttercream ordering service.

How to Choose a Wholesale Cake Supplier

When choosing where to buy wholesale cakes, you’ll want to know that your supplier caters to your needs, whether that’s reliable delivery, farm-fresh sustainable ingredients, variety of bakes or all three. Read the guide to discover our top tips on choosing a wholesale cake supplier and establish a smooth-as-buttercream partnership.